Lincoln-based PPC specialist

Google Ads Management in Lincoln

Direct, hands-on management of your Google Ads, Shopping and Microsoft Ads — from a full-time specialist who lives and works here. No account managers, no junior staff learning on your budget.

John Daulton, Google Ads specialist in Lincoln

Budgets I’m trusted with

  • £5M+ Google Ads spend managed
  • Trusted with £50,000+ monthly spend
  • Managing 6-figure annual budgets

How I work, from Lincoln, UK

  • 100% in-house, not outsourced
  • You own the account & data
  • No long-term contracts, cancel anytime
  • Direct communication with your strategist

Experience & scale

  • 20+ happy clients nationwide
  • Specialist in retail & e-commerce ads
  • 12 years in-house jewellery Google Ads specialist

A Google Ads Specialist Who Actually Knows Lincoln

Many Google Ads agencies manage your account from a call centre in another city, working from a template that’s near-identical for every client. I do things differently. I’m one person, based in Lincoln, managing a small number of accounts properly rather than a large number badly.

For you, that means faster responses, campaigns built around how Lincoln customers actually search, and a direct line to the person actually making the changes. Every account is built from scratch around your business, your margins and your goals, not copied from a playbook. You’ll get plain-English reporting that shows where your money is going and what it’s bringing back, and you’ll always own your account and your data. If you sell products online, my retail and e-commerce background means your product feed and Shopping campaigns get the same careful attention as your search ads.

How We’ll Work Together

How I Manage Your Google Ads Account

A simple, transparent process from first audit to ongoing reporting

  1. Free Audit

    I review your current account, budget and market first.

  2. Strategy

    A plan built around your goals and local competition.

  3. Build & Launch

    Campaigns, ad copy and tracking set up properly from day one.

  4. Optimise & Report

    Ongoing management with plain-English monthly reports.

Get a Free Google Ads Audit